Hewing is increasingly focusing on global market strategy
Hewing, as the leading OEM provider for crosslinked polyethylene pipes (PE-.X pipe), aluminium multilayer pipes and system panels for surface regulation is increasingly focusing on international market sales channels. Backed by an efficient sales network as well as competent contact partners in the respective regions, the focus will be on sales of premium OEM products and customized components in countries like China, India and South America.
Herbert Oßendorf, Sales Manager at Hewing GmbH in Ochtrup, explains the sales strategies as follows: “To be present on the market at an early stage is essential in order to experience growth in these countries together with the market”. In many countries the strong necessity of improved or new infrastructure with regard to drinking water and surface regulation for heating and cooling is as strong as ever.
Meeting the demands of certified quality and know-how
In third countries, the quality of drinking water is often not in line with the prevailing international minimum standards. The reason is installations of old metal pipes or poor plastic quality. In this case it is vital, especially when it comes to hygiene and sustainability, to make use of Hewing quality in the form of premium multilayer pipes pursuant to customer-specific requirements. In addition, there is increasing international demand for know-how and service. With its strong customer orientation according to the motto “Designed for you” Hewing can provide the customized offer. This includes in addition to the high-quality multilayer pipes the stable and multi-purpose PE-X pipe offer from a leading OEM sanitary and heating system provider. The Hewing product portfolio is moreover rounded off with customized premium surface regulation and installation system panels. With its know-how, service and customer-specific orientation Hewing has been able to acquire new partners, in the Middle East, for instance in Syria. There, the OEM provider supplies premium plastic and multilayer pipes for hygienic and durable drinking water installations and surface regulation systems. (Source: KWD-globalpipe, 2009-04-01, No.316)
Contact: Hewing GmbH, Waldstrasse 3, D-48607 Ochtrup, Tel. +49 (0) 25 53 70-01,
Fax: + 49 (0) 25 53 70-17, info@hewing.com , www.hewing.com .